When someone writes a novel or creates a piece of music, they assume a character that goes with the genre. This persona may also be an artist, composer, or both. While many performers use a persona, others create and adopt various characters. Famous musicians like David Bowie have adopted the character Ziggy Stardust and later The Thin White Duke. Artists use personae as more than pseudonyms; they create unique characters for their albums or shows.
Origin
The origin of persona is uncertain, but it’s likely to have something to do with Latin. The term “persona” is related to the Latin verb per-sonare, meaning “to sound through.” The word has a dramatic connection to the theatrical mask, which was often equipped with a small megaphone. The concept of a persona is not new, and many writers and actors have used it to create compelling characters and scenes.
Types
There are many types of personas. Some companies use them for product development and concept testing, while others utilize them as strategic tools. Regardless of their use, personas are a great way to identify your target audience and develop an experience for them. You can also use them in recruitment efforts, usability tests, focus groups, and questionnaires. And when you use them correctly, you can reuse them for future projects. In this article, we’ll examine four of the most common types of personas.
Importance
Developing a persona requires research. You will need to know your target audience’s characteristics, behaviors, demographics, and interests. You can do this by conducting workshops, interviews, or analytics. Once you’ve identified your target audience’s characteristics, you can develop a persona story. The next step is to document the persona. This documentation should be easy to read and contain key information. The persona documentation should include all relevant information, such as favorite brands and demographics.
Problems
Some people are concerned that the personas created in Persona 5 aren’t accurate enough. Some of the dialogues are written in a way that makes no sense, while others use incorrect Japanese pronunciation. One example is when Morgana tells Ryuji Sakamoto that “Demons take everything very seriously.” It’s hard to tell whether the personas are accurate or not. These problems are particularly pronounced in English and Japanese, respectively.
Create
Developing a persona is a great way to craft a story and better control your image in the outside world. Personas can help you craft your message and connect with your audience. To create a persona, you should collect data from your data. Consider who your target audience is and what they want. Try creating different personas and testing them out before you use them in your story. Creating personas may be difficult, but it’s not impossible.