The Standard of Beauty

The standard of beauty is a concept that is no longer only used to reproduce but has evolved into a tool for power. Beauty products are sold to women as a way to manipulate their self-image. Beauty companies profit from the insecurities of their consumer base to push their products and services. But is this a good thing? Are these standards of beauty a reflection of our times? Let’s look at some of the most important factors that shape the standard of beauty and how they impact us.


The ideal of beauty is different depending on society. In societies that value fertility, full-bodied women with large breasts are viewed as beautiful and desirable. But in other cultures, such as Fiji, obesity is seen as desirable. These standards vary widely, and each one needs to be altered to reflect individuality. In this article, we will examine some of the ways that the standard of beauty influences our self-image and body image.

The culture of social media, which can be both positive and negative, influences the way we view ourselves. Whether you choose to ignore it or not, the standard of beauty affects all aspects of our lives. Social networking sites can alter our perceptions and ultimately harm us in the long run. Furthermore, they can affect our mental health, leading to depression and anxiety. Many of us are obsessed with the standards of beauty portrayed on social media. This heightened mental health risk can lead to unhealthy behavior and self-esteem issues.

The quest for perfect looks is as old as humanity. And, as we know, culture has a lot to do with it. In America, fair skin and youthfulness are common goals. In Europe and Asia, people also seek fair skin and bouncy hair. In Africa, people tend to favor larger figures, whereas in the East, women tend to be more curvy. But there are many ways to challenge the standards of beauty, and they all involve the ethical and moral nature of image-making.

Influence on

The quest for perfect looks is as old as humankind itself. The standard of beauty differs widely across cultures. In the West, fairness and youthfulness are the main goals, while Asian countries and Africa place a higher value on slender figures and bouncy hair. Women in Asia and Africa often covet Western standards of beauty. But what are the causes of these differences and what can we do about them?

Many Western societies are product of a white, patriarchal, and capitalist society. Naomi Wolf’s book The Beauty Myth: How Images of Beauty Are Using Women to Hurt People argues that these standards are not based on evolution. Furthermore, anthropologists haven’t been able to find any evidence supporting the theory that today’s standards of beauty evolved over time. The beauty standards that we are exposed to were fabricated and sold to us for economic and social benefit.

The influence of beauty standards can have negative consequences for both individuals and society. While the initial concept of beauty was based on peer comparison, it has been updated to include cultural ideals of attractiveness. Today, people are unlikely to dismiss models or other idealised figures as mere targets for comparison. This means that women and girls alike know that they will be judged against the standards of beauty. It becomes relevant as these images have become a norm in most societies.

Impact on

Today’s beauty standards are very selective. These standards have allowed the expansion of nationalism in the United States. In order to capitalize on this trend, companies have rebranded their products as counterculture advertising campaigns, similar to social activism. This approach makes the products appear empowering and feminist, which in turn reaches a whole new group of consumers and ultimately increases their sales. Ultimately, the standards of beauty and gender norms have created a toxic environment.

While attractiveness is a natural evolutionary mechanism, many groups have used it to gain power and influence. Westerners, for example, introduced beauty standards to other cultures and seized social power by convincing other races that they were less attractive. These concepts became everlasting after the white supremacy movement. It also helped capitalism become a predominant force in most societies. This has had a profound impact on the standard of beauty. For instance, the American standards of beauty were developed in part as a result of Westerners bringing their aesthetic vision to the United States.

The impact of the Western standard of beauty on the world’s culture cannot be overlooked. It has harmful consequences, including the demonisation of people with dark skin in the media. It also has the potential to lead to fatphobia and ableism among individuals. Even women from different parts of the world have begun coveting the Western standard of beauty. These standards are rooted in the Western culture, but there are many cultures where the standards are radically different.